Buffalo Wild Wings activates at a big way during the NCAA Men's Basketball Final Four and continues to be a presence at other NCAA Championships.
As a Senior Copywriter for Momentum I was asked to bring messaging to the B-Dubs footprint, supporting consumer takeaways, and local in-store signage for the first time.
2015 NCAA MEN'S FINAL FOUR - MARCH MADNESS
2015 NCAA MEN'S HOCKEY FROZEN FOUR