14th Annual Dinner Campaign
Greater Toledo Urban League 14th Annual Dinner marketing package
Greater Toledo Urban League 14th Annual Dinner marketing package
The Greater Toledo Urban League, a non-profit social service organization, devotes one night a year to a major fundraising event known simply as the "Annual Dnner". The event is attended by the cities most affluent and influential individuals and professionals who all attend for the purpose of raising social awareness for the disparities of disadvantage people all over the country. For the 14th year's event we were privileged to have Dr. Will Cosby (Bill Cosby for those who don't know) appear as our special guest speaker. With Dr. Cosby in attendance the level of detail and attention to the marketing campaign and the specific demographic we aimed to reach was much more scrutinized by various marketing and design professionals. In the end all materials were approved and published with high praise and recognition throughout the city. This is one of the biggest projects I have done to date.
Original Mockup cover presented to committee. They liked it and so it remained the primary theme throughout. 3D logo was hand crafted with shapes and gradients. No repouse was used all freehand in Photoshop.
Save the date card
Billboards that were displayed around the city for the event.
Community Rally signs with the "Our Responsibility" message ~ Photograph by Riiel Mandre
