May and Barrow, a Swedish company, is building a new education certification program called Digital Professionals for the M&B Academy. Courses include AdWords, SEO, Analytics and Conversion design. The idea is to be able to collect one square/icon from each course after taking the exam. So, at the end of the program the students will have the full badge and a certificate of accomplishment.
The project shows the proposals and designs of graphic elements both for print and web including presentations about analytics, flyers and icons.