PHYTA
School Project
Entrepreneurship and branding
Goal: Design the intention and the brand for a fictitious non-profit organization that engages in the field of water:
. water literacy (education)
. water & social justice (gender equality)
. water & culture (appreciation / art / imagination)
. water & ecology (biodiversity / climate change / indigenous & emerging technologies)
As a collaborative project, I contributed ideas to our Brandmark and designed PHYTA's Content Map, a presentation of our collected research visually explaining how the problem (Global Warming) is solved by our proposed solution (Algae Exhibition).
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