mu think's profile

联想&中国女排联名礼盒

联想+中国女排联名礼盒

年末的联想和中国女排的联名礼盒,作为新年的客户礼品。
在客户的需求上希望把排球和联想的客户感相互结合,同时融入一些交互元素在整个礼盒里面。

在礼盒整体上我们采用一个翻盖式的形式,在封面上面我们用排球元素作为核心,在排球上采用激凸的工艺,在排球的周围用富有科技感的元素,组合成一只手的形状,形成手拍排球的形式。
在互动上面我们在第一层采用了一个光栅的形式,当用户拖动光栅上面的默片,下面的排球场景就会运动起来,形成一个排球的动画。强化排球元素的图形,增强趣味性。

在内置礼品上面涵盖了一部联想的手机和一个联想Mini音箱,我们将其做了两层的收纳形式。

整体礼盒的红色基调也贴近新年的节日气氛。

Lenovo + Chinese women's volleyball team joint gift box
At the end of the year, Lenovo and the Chinese women's volleyball team jointly signed a gift box as a customer gift for the new year.
In terms of customer needs, I hope to combine the customer sense of volleyball and Lenovo, and integrate some interactive elements into the whole gift box.
On the whole, we adopt a flip style form. On the cover, we use volleyball elements as the core, use convex technology on volleyball, and use scientific and technological elements around volleyball to form the shape of one hand to form the form of hand beating volleyball.
In the interaction, we use a raster in the first layer. When the user drags the silent film above the raster, the volleyball scene below will move to form a volleyball animation. Strengthen the graphics of volleyball elements and enhance interest.
The built-in gift covers a lenovo mobile phone and a Lenovo mini speaker, which we have made into a two-layer storage form.
The red tone of the overall gift box is also close to the festive atmosphere of the new year.
联想&中国女排联名礼盒
Published:

Owner

联想&中国女排联名礼盒

Published:

Creative Fields