Salt Surf - Logo variations & Design
THE OPPORTUNITY
Salt Surf is a company that sells surfing boards. Positioned as an exciting surf business for people under a budget. My role included creating a playful branding that ignites excitement and feels approachable.
Salt Surf is a company that sells surfing boards. Positioned as an exciting surf business for people under a budget. My role included creating a playful branding that ignites excitement and feels approachable.
THE SOLUTION
To stand out, the brand colors are kept neutral and decent prioritizing attraction towards the surfing boards, adding creative elements, distinguishing it from competitors. The design approach involves creating line art illustrations for brand logo and the surfing boards. To maintain consistency, all the social media designs are created revolving around those line art.
To stand out, the brand colors are kept neutral and decent prioritizing attraction towards the surfing boards, adding creative elements, distinguishing it from competitors. The design approach involves creating line art illustrations for brand logo and the surfing boards. To maintain consistency, all the social media designs are created revolving around those line art.
Adding a texture for the brand to enhance the name "Salt Surf" representing sand. Using sunset colors for the brand to remind the calmness after surfing.
Services: Logo variations, Line art, Flex designs, Product design & Social Media Designs.
Disclaimer: This work was created to showcase the designer's skill, expertise and talent and will not be used for commercial purposes. All rights reserved. All art and graphic design material other than mockups are copyright of Manya Bhatia and may not be resold, added to design or any other unauthorized form of distribution or reproduction without express written permission.
