The Pioneer brand combines a market, a gas station, and a network of markets selling construction materials in the Gusar region of Azerbaijan.
Restyling of the company was made to allow consumers to reconsider their attitude towards the brand and attract a new audience. The new symbol was created and elements of corporate identity were added. Besides a detailed brand book was prepared, that contains the brand concept, corporate style of the company, guidelines for usage of the logo, and the symbol.
Restyling of the company was made to allow consumers to reconsider their attitude towards the brand and attract a new audience. The new symbol was created and elements of corporate identity were added. Besides a detailed brand book was prepared, that contains the brand concept, corporate style of the company, guidelines for usage of the logo, and the symbol.