SIX
Mandate
To create or re-brand a beer label and packaging or another kind of packaging. To research and understand how packaging works while creating a cohesive and attractive brand identity.
Execution
For this project I created my own brand named SIX. I wanted to create a brand that offered different and fun alchololic drinks that would be perfect for a summer day. For the packaging, I wanted to create something different and unique. I decided to brand my packaging as a limited edition wooden box that could also be reused. The function of the box would be as a carrier for the cans but also as a cooler with a removable liner that could be frozen as an ice pack and placed back into the boxto keep the drinks cool while on the go!
