Tamil Nadu Tourism
Conceptualized a distinct visual identity with imagery that reflects the
essence of Tamil Nadu.
Unique branding encompassing logo design, posters, press ads (for several individual destinations as well as festivals including the annual Mamallapuram Dance Festival), event ideas, souvenir design
Brochure of 52 pages on Enchanting Tamil Nadu released by the then Hon'ble Chief Minister Ms. J.Jayalalithaa at the SKAL convention in 2003
The holistic approach along with effective and attractive advertising resulted in increase in domestic and foreign tourist traffic.
A handy kit - Hidden Treasures of Tamil Nadu on lesser known destinations in the state in the form of folders. This was exclusively designed for an international roadshow
World Heritage Series: 3 Coffee Table Books covering Heritage Monuments
in Tamil Nadu
in Tamil Nadu
1) Great Living Chola Temples
2) Nilgiri Mountain Railway
3) Pallava Monuments
The project involved capturing the beauty and charm of Tamil Nadu through fascinating photographs, visualizing the theme to its final design, execution
and printing
and printing