This is Ayran. It's a turkish yoghurt drink made of yoghurt, water and salt. It's refreshing, cool and perfect with a spicy meal.
It's also Larsa's feature product. They have the original Ayran in Sweden.
I created a visual concept for Ayran. We came up with the slogan Go Ayran! Because you can take Ayran with you on the go, any where. I wanted to create an athmosphere for young peope on the go, on travels, loving food, meeting people and culture.
It's on the go - like a snap shot or a post on Instagram.
www.facebook.com/AyranbyLarsa