2016-2018 Garanti Bank’s language was built on the parallel between the main products of the bank and the traits of some animal characters. The services and the overall banking language was re-written in a more consumer friendly way with the help of animated characters.
Meet Girafelle Bonusoise, a french giraffe that adores shopping and also spokesanimal for Romania's first chip based multi-branded credit card, Bonus Card.
Here's Harry, the dancing zebra, dancing its way in a campaign with great interest rates for personal loans.
And a gathering of all the animals for Bonus Card summer promotion @ Parc Aventura Brasov and Dino Parc Rasnov.
