A Salesforce Campfire Event is a small and intimate function. Each gathering is a teaching session, allowing for a "deeper dive" into learning about a Salesforce app or platform. We discussed ways to emphasize the smaller, more relaxed setup, and the sharing aspect of these events. We explored ways to give the campfire name more prominence, by creating a logo. We also considered different visual scenes, such as dusk and daylight to highlight the idea of warmth, friendship and sharing.