Today, we live in a world where data mining is at it's peak. Our personal information is being sold and we're always met with advertisements where we see exactly what we're looking for, strangely. 

For this project, I was targeting a book lover whose main searches were the Barnes & Noble's website, best coffee machines and nearby Cafe suggestions. 

I designed a product for this person based on this information, something that would specifically interest them. A futuristic coffee flavour that contains special chemicals that is able to tap into your brain and helps you visualise everything you're reading as if you're inside the book itself.