Paulo Quezada

Paulo’s passion for visual arts began at a very young age. He was intrigued by the art’s application in marketing, which naturally led to him dabbling in branding. While attending university, his photography, painting & graphic work saw him receive accolades from his peers & awards from CONACYT( National Council for Science and Technology), The National University Art Prize, among others. Paulo began his career as a junior graphic designer for a boutique agency. His artistic eye & drive saw him quickly rise to Design Director.

Paulo’s drive to use his art to help brands tell their story emboldened him to co-found Dada Publicidad—which quickly rose to national prominence as one of the top 50 advertising agencies in Mexico—& function as its premiere Art Director. Having worked with high-profile international clients like IKEA & W Hotels New York has given Paulo the unique ability to understand his client’s identity, adapt his design methodology to their industry, and tell compelling visual stories.

Since 2008, Paulo has worked with “The BPC World” as Brand Director, managing the design portfolio of the world-class restaurant & bars at the W Hotel Montréal, while developing & implementing all marketing collateral for their digital media strategy.