Juan Guerra's profile

Churrology Churros and snacks. Visual Identity

BRANDING THE SWEETNESS
Churrology ® is a place to treat yourself with one of the oldest and most traditional snacks of Mexico; el churro.

From naming to visual and corporate branding, this one of the most extensive projects we have ever developed. And just like visiting Mexico, we want you to feel the happiness and experience the colour of the country.

The name is an anglicism of the suffix logy + the main product of our brand. The visual identity of the place is inspired by the beautiful colours of the traditional treats of Mexico and the imperfect shapes of the churro, who gives us a casual feeling of ease. Always looking forward we bring the tradition to the present by giving a twist to the products and creating new and exciting flavours.
Churrology Churros and snacks. Visual Identity
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Churrology Churros and snacks. Visual Identity

A mexican churro and coffee shop. From naming to visual and corporate branding we develop this project in order to reflect happiness and colourfu Read More

Published: