FRELO - Freedom Logistics
Going shopping in London, a party-weekend in New York or a week-long cruiseship trip on the mediteranean sea for a discount price: global mobility today became absolutely causal. Travelproviders and airlines have to look for new business models to keep up with the market. The new "need-for-mobility" from the near east is opportune in this situation.
The global refugee crisis is pushed through the perfide ways of tug bands, which exploit the situation of fleeing people: empty promises, way too high prices and unsafe transport vehicles just to fill their wallets.
To raise awareness on the lucrative and professional business model of those tug bands, we developed the idea of a tug band communicating like a professional logistic company. Clients are able to order and customize a "travel box" to send themself or family members over sea.
A project by Mirass Ebrahimi, Vanessa Göttle, Tobias Tapken
DHBW Ravensburg | Mediendesign
Special thanks to Klaus Birk, Florian Tscharf, Jens Dobbers, Jürgen Bretzinger, Anna Mothes, family Kalyonko
Art Director's Club Deutschland | Junior Award 2017
Featured in Command E – Gestaltung und Haltung, Studiengangsmagazins
