Mindworm: a haunting little story by Nick Cross about a viral app gone terribly wrong. Originally commissioned for Stew Magazine. Thanks to AD Alex Moore.
Nick's homepage with more info on the piece: http://www.nickcross.co.uk/2017/03/introducing-mindworm.html
Other explored concepts included a more literal portrayal of losing one's mind, and one where I focused more on the viral transfer of it.
Detail of a bulky phone zombie lifting.