Ready for a fresh start, with a brand new machine park, and twice their original production capacity, a century-old wooden flooring business adopted ‘Nobel’ as its new name. We were asked to translate their rebranding into a logo, visual identity, and printed matter.
Sector: Interior
Services: Art Direction, Icon Design, Logo Design, Print design, Rebranding, Stationary Design, Visual Identity
Interior design being an important inspiration for Nobel’s flooring, we created a geometric logo that echoes this approach. Envelopes, business cards, and other printed matter feature discrete graphic design but stand out with embossed logos and logotypes on rich, textured material.
Icons guide potential customers through Nobel’s product range. Photography focuses on Nobel’s characteristic work force, passion for wood, and the importance the company places in sustainable forest management.
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