The Pole, Pedal, Paddle, is a multi sport adventure race which begins at Mt. Bachelor and ends in the Old Mill District in Bend, Oregon.
I recently entered the 2017 tshirt design contest where I developed an entire branding guide for the event including tshirt design, event patches, race bib, and finisher medal.
The event presented a unique opportunity to create a variety of fun icons to represent the many sports within the race. I developed a custom typeface as well as color selection which I felt embodied the outdoor playful culture surrounding the event.
I would love any feedback you may have in regards to my work on this project!