Client: Chez Space
Industry: Coworking Space
Service Provided: Visual Identity
Year: 2015
Project Summary:
Chez Space emerged as an innovative coworking space designed specifically for entrepreneurs, consultants, and freelancers looking to optimize their operational expenses while fostering the growth of their businesses. With the promise of connecting its members with a vibrant network of professionals and offering access to services and spaces that boost both business and community, Chez Space positions itself as the ideal place to build and expand entrepreneurial projects.
The main challenge was to develop a visual identity that communicated the essence of Chez Space: a collaborative environment that not only offers a physical space to work but also fosters the connection and growth of a community of like-minded professionals. The solution came through the creation of a distinctive logo, using the initials "CS" to symbolize the integration and support that Chez Space offers its members. This visual identity was complemented by a branding strategy focused on highlighting the values of community, growth, and collaboration, making Chez Space synonymous with innovation and shared success.
The visual identity and strategy developed for Chez Space have been fundamental in establishing its position in the market as a benchmark coworking space. The recognizable and symbolic logo, together with a coherent brand narrative, has allowed Chez Space to attract a diverse and committed member base, willing to collaborate and grow together. By offering a full range of services, from desks to meeting rooms and events, Chez Space has managed to not only meet the expectations of its members but also create an environment where businesses and communities flourish.
