Brand identity and packaging for Frimas, a sweet cider produced since 2013 by La Face Cachée de la Pomme, a pioneer in the developement of Ice Cider. Frimas is almost the same as an Ice Cider but less concentrated.
The using of irregular and geometric lines showing the freezing matches with the brand name, Frimas, witch
means freezing fog.
means freezing fog.
Produced during my internship at Caserne - Montreal.
Art direction by Caserne.
2014 – AWARD-WINNING ON BEHANCE PACKAGING DESIGN
