Westfield UTC in SoCal's La Jolle held a two day celebration for the local community called Weekend Escape.
Focusing on health & fitness, home decor and staycations, all accompanied by local musicians.
Fun finger foods during the event tied back to the overall marketing creative.
A visual Merchandise installation for the weekend.
Creative Director: Peter Donnelly Designer: Daniel Luzier Copywriter: Joyce Pennell Project Manager: Tom Huang Production Artist: Rachel Hsu