An A5 flyer solution to relaunch a local salon under new management. The brief was to underline that the business was undertaking a fresh, young and contemporary development with an emphasis on the introduction of a barbers to the salon. This required both uniformed and individual branding and was accomplished by using a two colour scheme and reversing the primary and secondary colours for each of the businesses. Along with colour palette photography and the physical attributes of paper with duplex printing was used to project these messages to the intended audience.
