Create Your Story activity decks are designed to unlock the storytelling insights and passion of your team. Deck 1: Values + Archetypes, contains each of the mythic character types you can use to redefine your brand, complete with self-guided discovery exercises to unlock your values and story elements, and step-by-step guidance for facilitating a group discussion.

 

I had the extreme pleasure of illustrating and designing the "Create Your Story" cards. The best gift of all has been seeing these cards in action – being used by many a great company and individual seeking to clarify and bring greater personality to their brand voice. As a Creative Director at Free Range Studios these cards became an incredible tool for me and the whole studio helping build and  design the many tangible needs of a brand's identity:  brand guides, logos, website, videos, print, interactive.

 

I hope you enjoy :Drew