Matt Hodin's profile

Dove Soap Packaging Redesign

The current packaging for a single bar of Dove soap is and has been the
same for quite some time. I wanted to step back and rethink Dove's choice
in packaging of one of their most sold products, while at the same time, keeping their brand identity. I created a new, bolder, more sustainable design,
one without glue, & made only of paper. Below is what I came up with. Enjoy!
Dove's Current Packaging
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Dove's Current Packaging
View 2
Dove's Current Packaging
View 3
FInal Dieline
First Mockups
New Packaging Below.
Dove Soap Packaging Redesign
Published: