Being of the most profitable business channel for the parentorganization, the redesign for this website was a tricky business. Severalrounds of on-site interactions with business partners and an agile developmentmodel helped in turning around the product significantly ahead of schedule. The user experience has been modeled to allow high level of editorial customization and was also the first product from liquidation to get integrated to the unique product identifier system, also designed by our team.

This project was completed while working at Pramati Technologies Pvt. Ltd.