Cuoio di Toscana is the most important italian sole leather industrial estate.
We work to understand the audience, focusing on the distinctive values and production techniques.
Finally we analized the etymology of the word "leather" defining the origin and the world of feelings, quotes and metaphors about this material as old as man.
Finally we analized the etymology of the word "leather" defining the origin and the world of feelings, quotes and metaphors about this material as old as man.
After the previous work we designed the new brand starting from three key elements: the heart, the cut and the strategic position of the industrial estate that is in Tuscany.