Sherwood Forest Gulf Club Goals:
Sherwood Forest Gulf Club has been here for 3 generations since 1968 in the Fresno County. This Central California golf course was hand-built by former PGA Pro Carol Hansen and his wife, Jane. The Hansen family has taken great pride in developing Sherwood Forest into an immaculate “destination” public golf course with a country club atmosphere. The goal of this design is to create a more modern and simple look as you can see up here.
Process:
These are shield crests that I have been looking at while designing my project. I decided to make a similar design towards the middle shield while adding a bit of curves at the bottom of it. The next part of the design, I thought of using two golf clubs as a cross X similar to how knights would have their swords. Then I would add in the Company name around it.
Variations:
These are my color variations and my black and white logo.
Pantones:
The 2 colors I used for this design is green and red.
Branding Mockups:
