Brand Identity design for Bloom Counselling.

In my role as the lead graphic designer for Bloom Counseling Services, entrusted with reshaping their brand identity, I orchestrated a comprehensive design overhaul that entailed their core values and therapeutic beliefs. This included crafting a versatile logo with three distinct variations, ensuring each reflected the essence of Bloom's mission and vision.

Additionally, I curated a palette of brand-specific colors, fonts, and typefaces to amplify their unique identity across all touchpoints.

Furthermore, I took charge of designing a diverse range of marketing collateral to enhance Bloom's presence in the community, including:

Business cards

Brochures

Flyers

Postcards

Digital banners

Social media graphics

Letterheads

Presentation templates

Appointment cards

Event posters

Every element was meticulously tailored to align with Bloom's newly defined brand identity, ensuring consistency and coherence in their communications.