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Arista 'Beanless Coffee' brand advertisments

Arista is a beanless coffee brand that uses new production processes to manufacture a sustainable alternative, to prevent habitat loss. Our collaboration with WWF raises awareness of how habitat loss endangers animals. The name Arista is barista but without the 'b' as it's a beanless coffee brand. This project has its main 12 cup poster which consists of original photography and traditional cups bought from charity shops. I decided to use my Discretionary ligature that I created in my brand logo 'Arista' with the 'st' in the background of the single cup posters to add more effect. Throughout this project I have learned multiple new skills in which helped me to create the coffee art affect, showcasing a singular animal in each cup with their remaining figure underneath. Creating this unique visual with coffee art linked beanless coffee and spreads the awareness of 12 endangered animals by showing how many remain.
Arista 'Beanless Coffee' brand advertisments
Published:

Arista 'Beanless Coffee' brand advertisments

Published: