Jiras S's profile

Helvatica Nuse : Marketable typeface Brochure design



Draft lay out planner 


One of the world famous typeface that being used for a long time and you can find it in many famous companies logo, that typeface is “Helvetica”. “Helvetica has a complicated history. In fact, it was not called Helvetica until four years after its release,” American designer and design historian Paul Shaw explained over the phone. Helvetica’s creators, graphic designer and his boss, Eduard Hoffmann, wanted a neutral and versatile design. It had to be a modern-looking “sans-serif” type, without the extending features at the end of strokes that were common in the print world.
 
The story of this typeface is very interesting, what makes this typeface so popular, you can find this typeface all over the internet and many media including magazines website even in the movies and what makes this type still popular for a very long time since it releases? is this typeface is the game-changing typeface in typeface industry? 



Thank you to everyone who has viewed my work; your support is greatly appreciated. 

This project has been an important part of my development, and sharing it with you has been incredibly fulfilling. I'm looking forward to potential future partnerships and thrilled about what's ahead. Your attention and feedback have been really important.

Helvatica Nuse : Marketable typeface Brochure design
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Helvatica Nuse : Marketable typeface Brochure design

Published: