Ukraine, Odesa Branding & Identity Creation
About the brand
Restaurant in the "old town", the historical center of Odesa, a culturally rich coastal city in Ukraine.
Аudience: Adults who like a quiet atmosphere where they can relax from the hustle and bustle of the city while enjoying Japanese and French cuisine, drinking signature cocktails, or homemade local wine.
Unique challenge
The positioning of the brand is quite unusual for this city. The owners of the restaurant wanted to embody several images at once, which seemed impossible to put together:
The positioning of the brand is quite unusual for this city. The owners of the restaurant wanted to embody several images at once, which seemed impossible to put together:
An elegant solution
01
Find direct associations for every
detail of the restaurant environment.
02
Create a series of illustrations
in related styles.
detail of the restaurant environment.
02
Create a series of illustrations
in related styles.
Simple realization
01
Two deep opposite colors for the
Two deep opposite colors for the
background. Natural and light colors
for details. Unnecessary debris of color.
02
Use materials that are opposite to each other:
Velvet as a sign of luxury & Kraft paper, that gives
the desired effect of antiquity and minimalism.
02
Use materials that are opposite to each other:
Velvet as a sign of luxury & Kraft paper, that gives
the desired effect of antiquity and minimalism.
CREATORS
CONTACT
US
✎ Email –––––––––––– keen.design.agency@gmail.com
✎ Instagram –––––––– @keen.studio
✎ Telegram ––––––––– Chat with Project Manager
