The agency Gana and iFood collaborated with the artist Cássia Roriz to create "Big Basket", an animation project that uses collages to depict the dynamics of the gastronomic universe. This work, which combines art and information, highlights the diversity of this sector and strengthens the connection between delivery workers and consumers.
I was in charge of the whole animation process until the final moment, which took 3 days to complete.
The animation process for this project was a fusion, using everything from the Puppet Tool to more traditional animation techniques, all to bring more life to the art style. Each scene of this project was carefully crafted to become an interesting and informative experience.
Thanks For Watching :)
illustration: Cássia Roriz
Art Direction: Thayná Moura
Creative Copywriter: Pedro Nunes
Animation: Lucas Lourenço
Music: Janga