カニ - Kani Studio - 🦀
PFA - FRUITY DRINK
The request for this project was to create the graphic identity of a fruit juice brand.
We have to invent everything, from its name to the visuals to its taste.
The rendering had to include the logo in black and white and in color and an A3 poster.
My drink is a perfect refreshing drink for summer made from bananas, the tropical fruit par excellence. To represent this aspect, I have established two proposals bearing the name SUNANA and WAVANA being a fusion between SUN / WAVE and BANANA.
However, I made the decision not to include a banana in the logo, not wanting to put the brand in a box if new flavors were to be released one day.
1ST PROPOSAL : SUNANA
2ND PROPOSAL : WAVANA
