OnexOne by Mercado Libre
- Pentagon Creative Collective
We created a video for the Festival of Media LATAM (FOMLA) In which we explained the logistics behind this awesome study case.
A unique concert delivered to the ones in the front line of this pandemic. Mercado Libre, South America ́s biggest e-commerce, was a key player at the pandemic by helping people to stay at home. And to honor doctors, nurses, volunteers and those who were fighting COVID-19 in the front line, we gave them a seat in different front line.In the middle of the lockdown, we reopened the most important venues of Latin America and invited those heroes into one x one concert with their favorite artist.
10 Latin American music stars, 6 countries, 6 stadiums and 10 heroes to achieve the greatest delivery of our history.
