Master´s project. Pick- up point redesign for Rinascente Milano, creating a new, more intuitive and fresh space, reflecting Milan´s design essence through the materials and details. We focused on the user´s experience and creating an easier, comfier walkthrough.
Vhernier for Rinascente Milano

Interior and business strategy design for a new corner proposal in Rinascente Milano. Keeping the two brand´s values but adapting the aesthetics in order to draw new generations attention towards the corner. 
Interactive window display. Designed through collaborations with illumination and space artists using emotional design.
Rinascente Milano
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Rinascente Milano

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