For a colorful but complex design of a consumer-focused medication, the brand wanted a parallax experience to tell the story.  Parallax can be abstract to some users, but does help to sequence chunks of a home page into an engaging user experience when done correctly.  

Handing the design to offshore developers meant that documentation needed to be as accurate and precise as possible.  What may seem like just fluid movement and a few screens requires great detail to communicate to developers.