iO is a relatively new agency that emerged from the merger of several European agencies. This collaboration has given birth to a unique identity that we are excited to showcase. For the first couple of years, iO adopted the visual concept that aimed to represent its core strength – the diverse group of talented individuals located in different campuses, working together.

We take great pride in the harmonious blend of people and strengths that iO represents. Hence, we aimed to visually express this by creating a rich and vibrant color palette that offers numerous possible combinations, similar to the diversity present within iO. Similarly, we employed abstract shapes extracted from our logo, available in various combinations, to showcase the endless possibilities of collaboration within our agency.

The outcome of this visual representation is stunning, capturing the very essence of iO's identity.