Ethical marketing is about applying the rules and standards marketing plays into marketing process. It is a philosophy that companies use to ensure that the goods they sell to customers do not just benefit them only in terms of consumption, but also in moral, social, and responsible ways. They use this same strategy in sharing awareness about the negative and positive effect of a particular product. Pie chart is mostly used this type of analysis.
Ethical marketing is an important form of business strategy, but as we go forward, they are drawbacks linked with abiding to ethical standards, and just as every living thing on this planet has an advantage and disadvantage, the problems or complications, however name you to call it, that is associated with ethical marketing is called ETHICAL ISSUES.
An ethical issue is a situation where the moral standards of a workplace is compromised. It is a condition where an agent experiences a tough decision in picking one out of two strong moral requirements.
To say it in plain English, it's when a worker has to choose between doing right and doing something pleasurable, it happens mostly in workplaces, and examples of them are:
Discrimination; the most rampant ethical issue practiced in almost every workplace proved to be the major factor affecting ethical marketing by a research conducted in 2020.
Harassment peaks at number two, and it's no news almost every female staff in any organization experience it, even by bosses of such company.
Unethical accounting, selective marketing, nepotism, favoritism, abuse of supervision authority, and many more.
All this I wrote down is to make us know that it is very important to conform to the principles of ethical marketing, and to enhance the purpose of researching. It's very important because it checks for errors, and allows the gaining of knowledge and truth.
Do we know that A law imposed against decorating, misinterpreting, and falsifying research data will promote truth in dealings and help in minimizing errors?
This is because anyone who goes against such imposed law has violated ethical standards and ethical marketing as a whole. This method was researched to have an 85 percent potent rate against errors and manipulating of research data’s.
Another thing to note is that thing is that conforming to ethical principles strengthen the qualities needed for joint work, and few examples are: Cordial respect, equality, trust, dedication, accountability, and more.
Another thing to note is that thing is that conforming to ethical principles strengthen the qualities needed for joint work, and few examples are: Cordial respect, equality, trust, dedication, accountability, and more.
Conforming to the ethical norms supports them because scientific research uses intense teamwork, creativity, and resourcefulness from people with different field of study. Okay look at this, many ethical norms that deal with researches such as copyright and data-sharing policies are made to secure the property interests of researchers while promoting collaboration, and researchers would always want to get credit for the impact they laid down. Do we see what I'm trying to pass across?. The last thing a researcher would want is to have his ideas stolen or shared without his notice.
In summary, going by the standards of ethical marketing does not only benefit you your at work, it works for your life in general.
Other ethical issues workers face in their workplace are shown by these images
