Chuma Akhile Mancotywa's profile

Toyota Urban Cruiser Carousel

Client: Barloworld Toyota 
Art Director: Chuma Mancotywa
Copywriter: Chuma Mancotywa

Brief: Create a billboard for the new Toyota Urban Cruise.
          Facebook carousel
          Create a landing page

Brand positioning: Cruise around in the concrete jungle. Fun, agile and dynamic.

Insight: The city is a modern jungle.

Copy: "Built for the concrete jungle"

The visual representation was of a city with jungle-like elements and also the copy "Built for the concrete jungle" to achieve the brand positioning of the Urban Cruise model.



Toyota Urban Cruiser Carousel
Published:

Toyota Urban Cruiser Carousel

Published: