BELID LIGHTING - UX Research
Customer experience study
The purpose of this study is based on Belid's expressed need to identify existing problems on their website so that these can be avoided once a new website is designed and developed. The goal was to gain a clearer insight into the work processes, requirements, and wishes that currently exist within the customer segments Home and Pro so that these can be met.
The conducted study is intended to be the foundation of the new version of Belid's website and is part of the brand strategy that Belid has already begun together with QueensLab. To learn more about the study and the project, contact us for more information.
