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<title>BehanceMag.com Featured Articles</title>
<description>Insights &amp; Tips on Making Ideas Happen in the Creative Community.</description>
<link>http://www.behancemag.com/</link>


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<title>Eileen Gittins: The Story Behind the Story</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5833_eileen_teaser2.jpg" /&gt; &lt;br /&gt;Eileen Gittins, founder and CEO of Blurb, talks about passionate, opinionated creatives and the power of storytelling--and why they're both good things.</description>
<link>http://www.behancemag.com/Eileen-Gittins-The-Story-Behind-the-Story/5833</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5833_eileen_teaser2.jpg" style="float: left; margin-right: 15px; " />Eileen Gittins, founder and CEO of Blurb, talks about passionate, opinionated creatives and the power of storytelling--and why they're both good things.</content:encoded>
<guid>http://www.behancemag.com/Eileen-Gittins-The-Story-Behind-the-Story/5833</guid>
<pubDate>Tue, 04 Aug 2009 19:05:47 -0500</pubDate>
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<title>Questions All Young Entrepreneurs Should Ask</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5817_youngent350x166.jpg" /&gt; &lt;br /&gt;As you approach your ideas as an entrepreneur, you’ll want to ask yourself three questions:</description>
<link>http://www.behancemag.com/Questions-All-Young-Entrepreneurs-Should-Ask/5817</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5817_youngent350x166.jpg" style="float: left; margin-right: 15px; " />As you approach your ideas as an entrepreneur, you’ll want to ask yourself three questions:</content:encoded>
<guid>http://www.behancemag.com/Questions-All-Young-Entrepreneurs-Should-Ask/5817</guid>
<pubDate>Wed, 22 Jul 2009 12:05:43 -0500</pubDate>
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<title>Spotlight: Music Covers on the Behance Network</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5816_spotlightmusic350x166.jpg" /&gt; &lt;br /&gt;Graphic art and music have had a long-standing connection; from the psychedelic concert posters of the 1960s to the Rolling Stones' interactive album covers (a la Sticky Fingers),  the mediums are constantly colliding to create beautiful collaborative forms. Album covers are often an artist's best shot at a first impression -- they must convey the mood of the music within while staying true to the band's own image.</description>
<link>http://www.behancemag.com/Spotlight-Music-Covers-on-the-Behance-Network/5816</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5816_spotlightmusic350x166.jpg" style="float: left; margin-right: 15px; " />Graphic art and music have had a long-standing connection; from the psychedelic concert posters of the 1960s to the Rolling Stones' interactive album covers (a la Sticky Fingers),  the mediums are constantly colliding to create beautiful collaborative forms. Album covers are often an artist's best shot at a first impression -- they must convey the mood of the music within while staying true to the band's own image.</content:encoded>
<guid>http://www.behancemag.com/Spotlight-Music-Covers-on-the-Behance-Network/5816</guid>
<pubDate>Wed, 15 Jul 2009 14:26:00 -0500</pubDate>
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<title>Burkman Bros: Finding Inspiration in the Unusual</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5815_burkmans350x166.jpg" /&gt; &lt;br /&gt;“Once we decided this was the moment, this was the moment,” Doug Burkman says of launching Burkman Bros, the menswear line he shares with his brother Ben. Ben calls the brand “a mix of classic preppy sports ware infused with an eyedropper of the exotic.” With items from their first collection available in Barneys and Bergdorf Goodman, not to mention exclusive retailers in Japan, the UK, and the brothers’ native Canada it’s more than clear that Doug and Ben’s get-on-the-ball attitude has paid off.</description>
<link>http://www.behancemag.com/Burkman-Bros-Finding-Inspiration-in-the-Unusual/5815</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5815_burkmans350x166.jpg" style="float: left; margin-right: 15px; " />“Once we decided this was the moment, this was the moment,” Doug Burkman says of launching Burkman Bros, the menswear line he shares with his brother Ben. Ben calls the brand “a mix of classic preppy sports ware infused with an eyedropper of the exotic.” With items from their first collection available in Barneys and Bergdorf Goodman, not to mention exclusive retailers in Japan, the UK, and the brothers’ native Canada it’s more than clear that Doug and Ben’s get-on-the-ball attitude has paid off.</content:encoded>
<guid>http://www.behancemag.com/Burkman-Bros-Finding-Inspiration-in-the-Unusual/5815</guid>
<pubDate>Mon, 06 Jul 2009 15:41:17 -0500</pubDate>
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<title>Airside: Inspired Collaboration</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5814_airside350x166.jpg" /&gt; &lt;br /&gt;You know those dentists who don’t explain a thing, and suddenly they’re holding the tooth they just pulled from your mouth? That’s exactly the sort of pitfall that cross-platform design agency Airside tries to avoid in their client relationships.</description>
<link>http://www.behancemag.com/Airside-Inspired-Collaboration/5814</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5814_airside350x166.jpg" style="float: left; margin-right: 15px; " />You know those dentists who don’t explain a thing, and suddenly they’re holding the tooth they just pulled from your mouth? That’s exactly the sort of pitfall that cross-platform design agency Airside tries to avoid in their client relationships.</content:encoded>
<guid>http://www.behancemag.com/Airside-Inspired-Collaboration/5814</guid>
<pubDate>Tue, 30 Jun 2009 11:16:24 -0500</pubDate>
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<title>Tip: Reduce Your Level of Insecurity Work</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5813_insecuritywork_350x166.jpg" /&gt; &lt;br /&gt;Creative professionals, entrepreneurs, and anyone else trying to make a name for him or herself have likely spent substantial amounts of time repeatedly checking their website's analytics, Googling their name, perusing email alerts and Twitter search results, or reviewing bank account balances and sales data. Admit it, you know you check some of this stuff a little too often.</description>
<link>http://www.behancemag.com/Tip-Reduce-Your-Level-of-Insecurity-Work/5813</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5813_insecuritywork_350x166.jpg" style="float: left; margin-right: 15px; " />Creative professionals, entrepreneurs, and anyone else trying to make a name for him or herself have likely spent substantial amounts of time repeatedly checking their website's analytics, Googling their name, perusing email alerts and Twitter search results, or reviewing bank account balances and sales data. Admit it, you know you check some of this stuff a little too often.</content:encoded>
<guid>http://www.behancemag.com/Tip-Reduce-Your-Level-of-Insecurity-Work/5813</guid>
<pubDate>Mon, 22 Jun 2009 14:12:53 -0500</pubDate>
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<title>Hush: Structural Inversion</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5812_hush350x166.jpg" /&gt; &lt;br /&gt;Hush, a content creation studio out of NYC, has delivered its clients eye-catching content for commercials, music videos, broadcast, and integrated campaigns for over ten years. And Hush’s clients aren’t just anybody. With Nike, Estee Lauder, American Express, and Sony Ericsson in the mix, clearly the Hush team knows what they’re doing. They know what they’re talking about too.</description>
<link>http://www.behancemag.com/Hush-Structural-Inversion/5812</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5812_hush350x166.jpg" style="float: left; margin-right: 15px; " />Hush, a content creation studio out of NYC, has delivered its clients eye-catching content for commercials, music videos, broadcast, and integrated campaigns for over ten years. And Hush’s clients aren’t just anybody. With Nike, Estee Lauder, American Express, and Sony Ericsson in the mix, clearly the Hush team knows what they’re doing. They know what they’re talking about too.</content:encoded>
<guid>http://www.behancemag.com/Hush-Structural-Inversion/5812</guid>
<pubDate>Mon, 08 Jun 2009 10:39:51 -0500</pubDate>
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<title>MagicRockLA: Mixing Beats and Art</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5807_magicrockfront.jpg" /&gt; &lt;br /&gt;In LA, where the lure of fame is enough to pull almost anyone off track, DJ’s Magic Wong and Rock 1 are devoted, surprisingly, not to the glitz that comes along with their job, but to the craft itself. Operating together under the name MagicRockLA, the duo is the real vinyl-spinning deal. Everett Wong and Gerardo Machado (as they’re known outside of the booth) came to DJ-ing at a time when it’s cumbersome equipment and complicated mixing techniques eliminated all but the most eager to spin.</description>
<link>http://www.behancemag.com/MagicRockLA-Mixing-Beats-and-Art/5807</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5807_magicrockfront.jpg" style="float: left; margin-right: 15px; " />In LA, where the lure of fame is enough to pull almost anyone off track, DJ’s Magic Wong and Rock 1 are devoted, surprisingly, not to the glitz that comes along with their job, but to the craft itself. Operating together under the name MagicRockLA, the duo is the real vinyl-spinning deal. Everett Wong and Gerardo Machado (as they’re known outside of the booth) came to DJ-ing at a time when it’s cumbersome equipment and complicated mixing techniques eliminated all but the most eager to spin.</content:encoded>
<guid>http://www.behancemag.com/MagicRockLA-Mixing-Beats-and-Art/5807</guid>
<pubDate>Tue, 26 May 2009 10:09:39 -0500</pubDate>
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<item>
<title>Tip: Fight Against Your Short-Term Rewards</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5800_350x166shorttermrewards.png" /&gt; &lt;br /&gt;From a very young age, we are developed with powerful short-term reward systems.  We are incentivized to eat on day one with the reward of satisfying our hunger.  Such immediate gratification teaches us to always eat when we are hungry.  As we began our education, we were rewarded to learn with grades. And grades, we soon realized, yielded the reward of approval (and love, we suspect) from parents, teachers, and peers. We would study non-stop for days to take an exam, with the assurance that we will receive a grade within a week.  As we entered the job-market, a day's work was rewarded with a monthly salary. In many cases, an immediate commission was rewarded for each sale �" or aggregated into a bonus at the end of the year.</description>
<link>http://www.behancemag.com/Tip-Fight-Against-Your-Short-Term-Rewards/5800</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5800_350x166shorttermrewards.png" style="float: left; margin-right: 15px; " />From a very young age, we are developed with powerful short-term reward systems.  We are incentivized to eat on day one with the reward of satisfying our hunger.  Such immediate gratification teaches us to always eat when we are hungry.  As we began our education, we were rewarded to learn with grades. And grades, we soon realized, yielded the reward of approval (and love, we suspect) from parents, teachers, and peers. We would study non-stop for days to take an exam, with the assurance that we will receive a grade within a week.  As we entered the job-market, a day's work was rewarded with a monthly salary. In many cases, an immediate commission was rewarded for each sale �" or aggregated into a bonus at the end of the year.</content:encoded>
<guid>http://www.behancemag.com/Tip-Fight-Against-Your-Short-Term-Rewards/5800</guid>
<pubDate>Thu, 14 May 2009 10:03:36 -0500</pubDate>
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<title>Taproot Foundation: Articulating the Vision</title>
<description>&lt;img src="http://www.behance.com/images/article_images/widescreens/5809_taproot-front.jpg" /&gt; &lt;br /&gt;If the desire to help is genetic, then Aaron Hurst has definitely inherited the trait - his grandfather wrote the original blueprint for the Peace Corps. Forty years later, in 2001, Aaron Hurst founded the Taproot foundation, an organization that harnesses the resources of millions of business professionals to build the backbone, or taproot, of the nonprofit sector. By encouraging professionals to volunteer their skills, the Taproot Foundation is able to create over 300 consulting projects for its nonprofit organizations.</description>
<link>http://www.behancemag.com/Taproot-Foundation-Articulating-the-Vision/5809</link>
		<content:encoded><img src="http://www.behance.com/images/article_images/widescreens/5809_taproot-front.jpg" style="float: left; margin-right: 15px; " />If the desire to help is genetic, then Aaron Hurst has definitely inherited the trait - his grandfather wrote the original blueprint for the Peace Corps. Forty years later, in 2001, Aaron Hurst founded the Taproot foundation, an organization that harnesses the resources of millions of business professionals to build the backbone, or taproot, of the nonprofit sector. By encouraging professionals to volunteer their skills, the Taproot Foundation is able to create over 300 consulting projects for its nonprofit organizations.</content:encoded>
<guid>http://www.behancemag.com/Taproot-Foundation-Articulating-the-Vision/5809</guid>
<pubDate>Tue, 12 May 2009 09:46:01 -0500</pubDate>
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