Great ideas are conceived and subsequently lost in the hands of creative geniuses, everyday. Frustration, rationalization, and despondence loom as creative people jump from idea, to idea, to idea... and fall short of actually making ideas happen. It is a shame that most creative breakthroughs never materialize.
The Behance team studies exceptionally productive people and teams working across creative fields. We document the methods and resources that productive creative professionals use to push their ideas forward.
Our inventory of knowledge, products, and services is carefully curated according to our philosophy, "Productive Creativity."
Productive Creativity: A Discipline for Making Ideas Happen.
Great achievement demands more than a great idea. "Creativity" is only one of the many components of "Productive Creativity." Our research has revealed the invaluable role of other components such as leadership capability, staying organized, community, accountability, and cross-pollination in making ideas happen.
The Behance team is purpose-driven. Every Behance project must foster Productive Creativity in the creative community.
Productive Creativity = Creativity + Controls + Community + Execution
We advance the philosophy of Productive Creativity in three ways. First, we seek out and learn from exceptionally product creative people and teams. Second, we synthesize the best practices and insights we learn to make them accessible to the broader creative community. Third, we publish articles, design products, run seminars, gather resources, and plan other initiatives to promote Productive Creativity in the creative community.
Featured Content
The greatest way to spread Productive Creativity is to feature it. We are constantly on the lookout for creative professionals that are "getting it right" and making ideas happen.
Action Method
The success of any idea ultimately comes down to action. Behance's "Action Method" is a discipline for everyday productivity. The Action Method was designed after years of observation and research on methods for staying organized, and draws on the experiences of highly productive creative professionals. The Action Method is simple, intuitive, and easily customized. It provides a framework to organize ideas, capture and manage action steps, and record notes/references without getting bogged down with clutter.
Learn more about the Action Method
Think Tank
Our team continues to develop knowledge, products, and services that serve the creative professional community.
Based on our research, we recognize many common needs and themes among productive teams in the creative community.
From this research, we develop knowledge and new products and services to help creative professionals make ideas happen.
Behance is committed to providing only the best, most useful resources for the creative community.
We welcome your feedback and ideas as we improve Behance.
To learn more about how we work, we invite you to meet our team and to read our tenets.
Creative Network
We developed the Behance Network to help foster accountability, efficiency in promotion, and feedback exchange in the creative community. Additional benefits behind the network include cross-pollination across creative industries, tools to develop one's professional network, and increased visibility and access to jobs and collaborations.
