


Tip: Setting Up Action Areas
By Behance Research

Behold the Action Areas.
![]() |
View Gallery |
![]() |
Boxes need to be mailed, errands need to be run, cookies need to be eaten, orders need to be fulfilled, but by whom? Whoever has a chance! The Behance team got tired of limiting our action steps to just an area on paper - why not make "action areas" out of physical space?
One frigid November day, the Behance Team tried a bit of an experiment. We designated two areas of our loft-space office as "Action Areas." With blue painter's tape, we isolated both a portion of a counter space and a corner of the floor as areas reserved for items that require action. The concept: When you walk by, everything you see requires action. If you have a minute, take action. Members of our team started placing letters or packages that need to be mailed in the Action Areas. When anyone brings in snacks, they place them in the Action Areas.
Before we launched the Action Areas, packages and letters would sit on various desks and tables around the office. Cookies on one person's desk might remain unnoticed throughout the day. With the implementation of Action Areas, items that require action were gathering more attention than ever before.
One frigid November day, the Behance Team tried a bit of an experiment. We designated two areas of our loft-space office as "Action Areas." With blue painter's tape, we isolated both a portion of a counter space and a corner of the floor as areas reserved for items that require action. The concept: When you walk by, everything you see requires action. If you have a minute, take action. Members of our team started placing letters or packages that need to be mailed in the Action Areas. When anyone brings in snacks, they place them in the Action Areas.
Before we launched the Action Areas, packages and letters would sit on various desks and tables around the office. Cookies on one person's desk might remain unnoticed throughout the day. With the implementation of Action Areas, items that require action were gathering more attention than ever before.
This tip was written by Scott Belsky, Behance Team. Explore more Behance tips, and check out Behance's guest postings for small businesses trying to make ideas happen, hosted at American Express' OpenForum.





Creative Fields


Contact Info


Related Glossary


Tools

Digg It.

Stumble It.

E-Mail to a Friend
Posted On
February 15th, 2007 |
E-Mail This


Copyright (cc) 2007 Behance LLC. Creative Commons - Some rights reserved. Copyright Policy
























Add a Comment
For example, how do you limit the free rider problem, by which I mean someone who chronically leaves their packages or to-dos in an action area for other people to take care of?