The @budweiserbeats Drink Mural Project was a creative endeavor undertaken by our team with the objective of capturing the essence of the iconic Budweiser brand through an art installation. The client presented us with specific inputs, highlighting the need for the mural to reflect the brand's identity, utilizing key colors and elements, while conveying the core values and spirit that Budweiser represents. After careful consideration and collaboration, we decided to employ an industrial and sketchy style, combining the brand's main colors of red, black, and white, along with symbolic elements and typography, to create a visually compelling and authentic representation of Budweiser's essence.