Rebranding Nada Que Ver by Netflix
Identity | Rebranding | Communication
"Nada Que Ver" is an original Netflix podcast.
What is this about?
It is a guide that seeks to help us when choosing content to view.
Nothing to watch, everything to listen
The podcast has been online for two years on the most listened podcast platforms.
For this latest season of the podcast, we did a rebranding of NQV.
Identity | Rebranding | Communication
"Nada Que Ver" is an original Netflix podcast.
What is this about?
It is a guide that seeks to help us when choosing content to view.
Nothing to watch, everything to listen
The podcast has been online for two years on the most listened podcast platforms.
For this latest season of the podcast, we did a rebranding of NQV.
‹/We start from the idea of overlapping windows, looking to mix the audiovisual universe with the digital one. We emphasize the idea of “information” and how all information coexists. By incorporating digital elements, the use of GIFs, videos and emojis coexists the aesthetics. With the color palette, we seek to present a wider arrange of colors and to generate combinations so that the graphic system is not limited. The choice of colors comes from the concept of the “No Signal” plate that a TV set shows when it does not receive a signal, linking it with the title “Nada Que Ver”. The colors progress to reach more vivid, modern and saturated colors›
