Branding began with the vibe of the game, which was about an eight year old boy reliving horrific experiences along with his stuffed bear. The game had a similar vibe to a plat former game like My Little Night Mares. The type that I came out was an eight year old child with sloppy hand writing and hence it became the logo.
This poster design below was a collaboration with concept artist Madison Swain and directed by Jonathan Digiacomo and Vanessa Torres. Madison Swain did the design of Erin and Teddie walking through Photoshop. I organized the poster with the logo, font, and prepare the poster for print.